For the Jaws lover in all of us: the sharky tea-infuser.
Product ideas gone horribly wrong…
I know some will call this evil, while others will say it’s genius. It only depends on which part of the fence you are and how much is at stake.
What I hope will happen is that once this will get implemented (and I’d say it will get implemented quite soon), is that some sort of control on the quality of the advertising will be in place. And not a centralized one, but rather a crowdsourced solution (maybe something like the ads on Facebook (?))
Apple has invested in research to develop what it calls an “enforcement routine” that makes people watch ads they may not want to watch. Its distinctive feature is a design that doesn’t simply invite a user to pay attention to an ad — it also compels attention. The technology can freeze the device until the user clicks a button or answers a test question to demonstrate that he or she has dutifully noticed the commercial message. Because this technology would be embedded in the innermost core of the device, the ads could appear on the screen at any time, no matter what one is doing.
“911, What is your emergency?”
“ARRGGGHHH, I’m being attacked by a mob of killer…”
“I’m sorry sir, you are being attacked by killer what?”
“…”
“Sir, are you there?”
“Oh yeah, sorry. My iPhone forced me to watch an ad for a Weezer Snuggie. Did you know they made those? Crazy isn’t it? I forgot why I was calling, gotta go buy this thing. Thanks!”
On Marketing Yourself
What do the following things have in common?
That’s right. They are all fads. And none of them comes even close to matching the staying power of a 24 hour stomach virus.
Remember this in your marketing efforts.
On the effects of Mergers
HP buys kills EDS!
Last year, when HP bought EDS, the leadership of both companies announced, not unexpectedly, that the takeover partnership would lead to some truly spectacular buzzwords, such as “synergies” and “innovations”.
One thing they failed to mention (they always do), is the impact the merger would have on their online presence. Obviously, online marketing is just another fad to them. Don’t believe us? Just Google “EDS” and take a look at the results. Ok fine, be lazy. We will do the hard work for you:
On the plus side, by clicking the HP logo, visitors are now just one click away from buying a brand new laptop or color printer!
PS - Look for us to repost this same article a year from now with EDS replaced with ACS and HP replaced with Xerox.
Here is a how a community in Bangalore the solved the grave issue of people urinating on their building wall. They turned to “God” for help. (via Digg)
Because of this, I now find myself sitting at my desk, holding it indefinitely after drinking a liter of water. If only they would have added the word “here”.
More Marketing Tidbits
As you all know, three silly little letters S - E - O, has such a huge impact on your business. After all, you can’t spell successo without seo. So, how do you use this to your advantage? Well, you know that the more web sites linking to YOUR site, the higher your ranking is in google. It’s true!! The trick is, how do you get all these web sites to link to you? Easy…with Dinky!
With Dinky, you can create a bunch of web sites for free. That’s right, Free! You can do anything with these sites…including…links to your web site!
You see what I’m getting at here? Create as many web sites as you want. Within each page, add links to YOUR WEBSITE! Watch your web traffic grow. You’ll be on your way to financial freedom in no time.
Marketing 101
I can’t believe they messed up the marketing on this. They should say, “all the hallucinations without the added calories.” What with all the health consciousness going around, you have to give people what they want!
