Lyons Has Seen the Google Buzz. Lyons is Not Amused.

roomthily:

newsweek:

His take:

Why, Google? Why take a perfectly wonderful email system and pollute it by adding a zillion new things to it? I’m not looking for more clutter in my life. I’m looking for less. At the launch event some Google exec claimed Buzz is a way to “find the signal in the social neworking noise,” but to me it just looks like Google is adding to the noise.

Why does Buzz even exist? Is it because Google wants to make my life better in some way? No. Buzz exists because Google feels threatened by Twitter and Facebook, and wants to kill them. Google has become what Microsoft used to be – the Borg, the company that gobbles up ideas from smaller rivals and cranks out lame imitations in an attempt to put the little guys out of business.



That is the biggest problem with Buzz — it was invented not for us, but for Google. So now, because Google feels threatened, we have yet another thing to learn, which won’t be easy because Google is basically a world where nerd engineers get turned loose in a Montessori preschool and they have no idea about user interface design and frankly, they don’t care.

Who says we have to learn to use it?